Category Archives: Ann Arbor Area

Brackets For Good 2017 Champions

Posted on April 20, 2017 by Jen Marcuson

The Brackets For Good 2017 Champions post-game press conference: get the scoop on all the game-winning plays.

Brackets For Good Champion check presentation April 12th 2017 at Indiana Pacer Home Game at halftime on halfcourt

🏆 USA (National)

  • Champion: Allied Arts
  • Raised: $440,004.83
  • Mission: Enriching Our Communities Through Advancement of the Arts.
  • How they lit up the scoreboard: “We had brand new donors, and that’s always great. We also had loyal donors, and we had corporate partners that gave more because there was this opportunity to double their dollars. Having that $100,000 prize out there as an opportunity really helped our corporate donors say, ‘let’s get in on this!’.”

🏆 Ann Arbor

  • Champion: Community Action Network
  • Raised: $42,706.44
  • Mission: Community Action Network partners with children, youth and families from under-resourced Washtenaw County neighborhoods to create better futures for themselves and to improve the communities in which they live.
  • How they lit up the scoreboard: “Brackets For Good gave us a way to reconnect with old donors and a way to connect with new donors to raise a lot of money for our organization when we desperately needed it.”

🏆 Baltimore

  • Champion: I AM O’KAH!
    Mission: The mission of I AM O’KAH! is to empower all youth to unlock their greatest potential: through mentorship, scholarships and programs that help them navigate through socio-economic barriers to success.
  • Raised: $30,477.03
  • How they lit up the scoreboard: “Brackets For Good increased our outreach to first-time donors and allowed us to spread awareness about the organization to people who didn’t previously know about us.”

🏆 Cincinnati

  • Champion: NS Cares
    Mission: The vision of NS Cares is to ignite progress and growth throughout the insurance industry through acts of kinds in our communities.
  • Raised: $37,402.93
  • How they lit up the scoreboard: “Brackets For Good not only brings in new donors and connects you to your current donor base but also connects you with other organizations you might not be aware of, and you might have future opportunities for partnership.”

🏆 Denver

  • Champion: Promise Ranch Therapeutic Riding
    Mission: Promise Ranch encourages individuals of all abilities, including Veterans, to reach their full potential by providing safe, supportive, and quality Green Care opportunities in our community.
  • Raised: $52,718.00
  • Game Winning Play: “The tournament created an intense amount of excitement within our community, with our clients, our volunteers, and also new donors. That was really amazing and thrilling for us.”
  • How they lit up the scoreboard: “This competition really gave us a chance to come together as a staff, with our board, and with our volunteers and clients, and build something from the inside out.”

🏆 Hartford

  • Champion: CMHA (Community Mental Health Affiliates)
  • Mission: CMHA is a leading provider of an integrated health and behavioral health care system for children, families and adults. By fostering improvement in the quality of life for their clients, CMHA contributes to the well-being of the communities it serves.
  • Raised: $53,883.78
  • How they lit up the scoreboard: “Brackets For Good was a huge team-building concept for our organization. It brought our organization together; it engaged our employees; it made us feel like a team working together for a common goal.”

🏆 Indianapolis

  • Champion: Brooke’s Place for Grieving Young People
    Mission: To serve people living with childhood grief through bereavement programs, advocacy, community education and outreach. Our vision is to ensure that no person living with childhood grief feels alone.
  • Raised: $91,460.74
  • How they lit up the scoreboard: “Brackets For Good created tremendous awareness about our organization and actually helped families find us who need our services.”

🏆 Louisville

  • Champion: Neighborhood House
    Mission: Our mission is to provide individuals with opportunities to enhance the quality of their lives. Our vision is to break the cycle of poverty for our children and families.
  • Raised: $71,148.83
  • How they lit up the scoreboard: “Brackets for Good is a tremendous way to raise awareness for your nonprofit and to really capture the energy going on around March Madness already. If you can harness that power for good and turn it into dollars, that’s wonderful.”

🏆 Miami

  • Champion: Holocaust Documentation & Education Center
  • Mission: To document and present an enduring, historically accurate record of the Holocaust through eyewitness accounts by Survivors, Liberators, Rescuers, and others who survived terrifying experiences, overcame fear and grief, and triumphed to live meaningful and productive. To teach people from all walks of life the universal lessons of the Holocaust, through thought-provoking exhibitions and insightful programming, illuminating the catastrophic ramifications of prejudice, racism, stereotyping, and bullying which tragically still occur today. This is accomplished through the cultivation of alliance and cooperation with individuals, organizations and institutions, locally, nationally, and internationally.
  • Raised: $32,414.25
  • How they lit up the scoreboard: “Brackets For Good really spreads awareness. It also boosts morale, donors become excited, friends want to get engaged, and everyone has lots of fun!”

🏆 Nashville

  • Champion: Cottage Cove Urban Ministries
  • Mission: To provide educational opportunities and training in the arts through the power and in the name of Jesus Christ.
  • Raised: $40,049.70
  • How they lit up the scoreboard: “The biggest thing for us was that it was a way to get more people involved early in the year when normally fundraising just doesn’t happen.”

🏆 St. Louis

  • Champion: Camp Jump Start
  • Mission: Camp Jump Start is a whole health summer camp dedicated to jump start kid success.
  • Raised: $106,088.43
  • How they lit up the scoreboard: “Brackets For Good gave us a great opportunity to engage all of our staff, donors, and volunteers in order to be a team. Everyone wanted us to win, round after round after round and it got everyone very engaged!”

🏆 Twin Cities

  • Champion: Ronald McDonald House Charities, Upper Midwest
    Mission: We, in partnership with our community, provide a comfortable and caring home-away-from-home that supports keeping families together and reduces stress during a child’s serious illness.
  • Raised: $64,190.07
  • Game Winning Play: “The social media presence has been priceless.”
  • How they lit up the scoreboard: “Brackets For Good is one of the best ways we’ve had to engage new donors or lapsed donors. The competitive spirit energizes not only our staff, but our donors as well as the philanthropic community.”

Posted in Ann Arbor Area, Brackets For Good, Fundraising, Indianapolis, Louisville, Nonprofit Story, St. Louis, Twin Cities

ANN ARBOR: National fundraising organization activates new local donors, offers $10,000 grand prize to top Ann Arbor area nonprofit competitor in bracket-based tournament

Posted on September 20, 2016 by Rachel Purviance

Brackets For Good 2017 Ann Arbor Area presented by Valeo Financial Advisors

National fundraising organization activates new local donors, offers $10,000 grand prize to top Ann Arbor area nonprofit competitor in bracket-based tournament

Presenting sponsor Valeo Financial Advisors, LLC brings fundraising contest back to Ann Arbor area nonprofits

Calling all Ann Arbor area nonprofits: Charitable organization Brackets For Good challenges your organization to friendly competition and a chance to win $10,000!

Indianapolis-based Brackets For Good hosts online, bracket-style fundraising tournaments every March in communities around the United States. Participating nonprofits rally enthusiastic donors to out-fundraise their opponents in order to advance. These organizations gain exposure, access to free fundraising tools and potential new donors through Brackets for Good’s localized marketing and corporate involvement.

The 2016 tournament in the Ann Arbor area garnered 1,809 donations, 46 percent of which were first-time donations. Donors gave $228,687 total, and tournament champion Ecology Center brought in $47,359, on top of the $10,000 prize awarded by corporate sponsor Valeo Financial.

Since Brackets For Good’s kickoff contest in 2012, it has raised more than $2.75 million for local charities. Due to the overwhelming success, the tournament originally since expanded from Indianapolis to Louisville, followed by Ann Arbor, St. Louis and Twin Cities. Brackets For Good is pleased to announce it will break into several other markets in 2017, including Denver, Cincinnati, Miami, Hartford, Nashville and Baltimore.

To participate, charities should register free at https://annarborarea.bfg.org/city by Oct. 28, 2016. Ninety-nine Ann Arbor area nonprofits have already registered to be considered to play in the 2017 tournament starting Feb. 24.

Additionally, Ann Arbor is one of just a few cities in which Brackets For Good is introducing Community Teammates. As a Brackets For Good Community Teammate, a local business will be systematically paired with a local nonprofit to help the participant – however the company thinks best – advance in the 2017 Brackets For Good tournament. The selection process is dependent on the pool of nonprofits that register as well as the company’s geographic and cause preferences.

In exchange for joining the team, local businesses are asked for a small charitable contribution to Brackets For Good. This tax-deductible donation allows Brackets For Good to lower transaction fees for participating Ann Arbor area nonprofits during the fundraising madness, and offers the local business several employee-engaging, brand-building benefits that highlight the organization as an active, socially responsible company in the Ann Arbor area. For more information about Community Teammates, visit https://annarborarea.bfg.org/community_teammates.

Corporate sponsors are key to making Brackets For Good tournaments and related initiatives possible each year.

“Valeo Financial and its employees are committed to improving the lives of others,” said Fernando Ortiz of Valeo Financial Advisors. “We were excited to help introduce Brackets For Good to the Ann Arbor area last March and are thrilled to be helping bring the tournament back. We enjoy supporting the community in such an innovative and fun way.”

Thanks to sponsors including Valeo Financial Advisors, LLC, and Lids, not only will the tournament bring in money for local charities but residents of the Ann Arbor area will be introduced to nonprofits in their own backyards.

We’re fired-up to be hosting the second Ann Arbor Brackets For Good tournament,” co-founder Matt McIntyre said. “This past March, $228,687 was raised for nonprofits in the Ann Arbor area. We’re confident this year’s tournament will be even more successful at raising awareness and funds for local nonprofits. Beyond raising funds for nonprofits, we’re excited about the longterm impact of getting more and new people in the Ann Arbor community involved in philanthropy.”

For more information about the tournament, visit https://annarborarea.bfg.org/city.


Brackets For Good is an Indianapolis, IN based 501(c)3 charitable organization focused on activating new donors, and increasing awareness for other nonprofit organizations through competitive, online fundraising at no cost.

Media contact:
Jaymie Shook
317.602.7137 ext. 2066

Posted in Ann Arbor Area, Brackets For Good | Tagged 2017, Ann Arbor, Media, press release

2016 Brackets for Good Celebration Honoring Ecology Center

Posted on April 16, 2016 by Rachel Purviance

Ann Arbor area nonprofit Ecology Center edged out ArborWoman in the final round of the Brackets For Good tournament. Ecology Center raised a grand total of $47,358, on top of the $10,000 prize awarded for Valeo Financial. Ecology Center hosted a “banner hanging” ceremony in town on Thursday, April 14.

Congratulations, Team!




Posted in Ann Arbor Area, Nonprofit Story | Tagged Ann Arbor, Ecology Center

Congratulations to the 2016 Champions!

Posted on April 11, 2016 by Rachel Purviance

Fundraising Madness, Competitive Giving

After expanding from the Indianapolis area to the Louisville, Ky., area in 2015, Brackets For Good added three new markets in 2016: St. Louis and surrounding areas, Ann Arbor, Mich., and surrounding areas, and Minneapolis and surrounding areas. The six-round tournament took place online over five weeks, from Feb. 26 – April 1, 2016.

Congratulations to the 2016 Champions!

The following totals are money raised on top of the $10,000 prize:


A BFG veteran and also the champion!  CftieLCVIAAzk57

Posted in Ann Arbor Area, Brackets For Good, Indianapolis, Louisville, St. Louis, Twin Cities | Tagged Ceremony, Championship, Pacers

The clock is ticking down and the game is close…

Posted on March 29, 2016 by Rachel Purviance


Welcome to the Philanthropic Four!

Score your points before the buzzer sounds this Tuesday, 29th 7:59pm.
Now is the time to get into the action & help one of these great causes enter the Championship Round. Don’t wait, this round ends TONIGHT —
It’s an extra $10,000, so let’s raise some more dollars for these fantastic remaining organizations! Let’s do it!

Posted in Ann Arbor Area, Brackets For Good, Indianapolis, Louisville, Nonprofit Story, St. Louis, Twin Cities | Tagged champion, philanthropic, Philanthropic four, winner

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